COST MANAGEMENT AND CUSTOMER SERVICE IN BUSINESS PERFORMANCE: A CASE STUDY IN THE GARMENT INDUSTRY; [La administración de costos y la atención al cliente en el desempeño empresarial: un caso de la industria de la confección]
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Purpose: this study aims to examine the existing cost management system within company in the clothing industry. Methodology: through a qualitative and descriptive study, we applied the developing and effective managerial costing model by Lawson et al. (2019). Results: The results reveal the significance of cost management systems and excellent customer service in small businesses to achieve a greater negotiating capacity with customers. Implications: This article contributes with a solid foundation for the diagnosis of a cost management system. Originality: this work offers a comprehensive conceptual framework and practical tools that facilitate professionals to advance in the assessment of cost management systems, thereby influencing decision-making and business performance.